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Here at RBH, we're all working to find new ways to communicate. "So," we thought, "let's create our own typeface."
Everyone in the agency was assigned a letter, number or something fiddly like an ampersand. Then we were all free to render it in any way we chose. When the results came back, we’d created an alphabet that mixed lovingly-crafted design with free-range penmanship and even a bit of finger painting. In other words, something that was as individual as everyone that works here.
Our new font will be cropping up on agency comms from now on. Just as a reminder that we like to take a more personal approach to things.
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