When Warwick Castle asked us to up the number of people crossing the drawbridge for their 2008 summer season, we rose to the challenge.

Money was tight and we had a mere eight weeks to produce results. But our three-pronged attack started with radio ads promoting a free entry competition to 700,000 listeners. We then stormed a further 600,000 punters with local and national press.

The killer blow came in the form of tongue-in-cheek virals. We invaded Google, Facebook, Mojoflix and other social media favourites. And, on Youtube alone, over 2,500 viewers were drawn to our knightly antics.

In the end, Warwick Castle’s revenue was up 15% for the summer. All without paying a princely sum.

To see how chivalrous we could be for your brand, email us here.